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Key Takeaways
HealthTech changes the way we access, deliver, and manage healthcare services.
HealthTech’s revenue models for digital health innovations are versatile. It’s really about which one fits you best, short-term and long-term too.
To determine what supports your business vision, there’s a whole spectrum of perspectives to think about. Luckily, you’re not alone. There’s a growing community of entrepreneurs who want to make sure they thoroughly understand the steps they need to take to create a digital product that lasts.
First, it’s essential to know what are the best business models that have emerged in recent years for digital health:
Subscription Model
Reccurentcy is key when it comes to the subscription model. Be it a monthly, 3-month, or yearly subscription, you can secure, ahead of time, capital. Capital that you can invest in creating better versions of your product to better respond to your customers’ needs.
Possible features of a digital product in health with a subscription model can include:
- personalized health recommendations,
- access to a library of health-related content,
- remote consultations with healthcare professionals.
Freemium
Giving out to the people is not only a good-hearted decision, but it is also a method to get to the people, especially in the maturing period of your digital product.
The principle is simple: A freemium is when you give out a part of your product/service - a basic version - for free. Additionally, a freemium offers a series of paid premium features.
We like: Headspace, Strava, FitCoach
B2B SaaS (Business-to-Business Software as a Service)
In this category lay the solutions brought for Medical Businesses to run smoothly and to be able to efficiently deliver value for their patients alongside the doctor’s advice.
These products can feature impressive software that allows:
- Claims processing;
- e-Prescribing
- EMR
- Healthcare CRM
- Long-term care
- Medical billing
- Medical scheduling
- Patient Case management
- Pharmacy
- Telemedicine
- Medical Devices Enhancement
One impressive Romanian startup Synaptic.io, winner of the 2022 Innovation Lab Gala Awards, introduces the world to AI-based contouring for radiotherapy with up to 95% of time saved in contouring time.
Telemedicine
If you’re thinking about Telemedicine, it’s always a good thought to continue innovating on the accessibility of telehealth and remote care.
You can so do through products that can hold:
- virtual consultations,
- remote monitoring, and
- digital communication tools.
Some great telemedicine apps that caught our eye: Teladoc & PlushCare.
We helped build the first Austrian TeleMedicine App: drd.
Of course, we need to mention Data Licensing, Virtual Coaching or Training, Wearable Device Integration, and Data-driven Personalization Models.
Interact with our posts if you’d like more information on Health Digital Products and we’ll deliver.
Why?
Because Health is one of the four major areas in which we love to help transform ideas into successful and scalable digital products. We are here to keep you committed to your success by being by your side as you discover what that success looks like for your business.
Stay tuned to our blog articles on Health.
Read the case studies of products we created with bold entrepreneurs, who dare to change the way people experience life: drd, HelpMe, Academia de Prim Ajutor, and Medefine Education.
For authentic startup ideas in health, out of the solution providers of tech and strategic advice, we’re in the first line.
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